If mankind is born to succeed, Sanjeev Sharma, MD, Nokia is one, who makes competitive spirits succeed. So, here is the man with the indomitable spirit and a leader whose visionary approach and pragmatism has made Nokia the no 1 mobile handset in India. It is his unrelenting efforts that today, Nokia also happens to be the choicest handset of gen-X. A man known for his aggressive marketing strategies, Sharma is the recipient of the Most Respected Consumer Durables Company award, 2004 for his unparallel achievements. Known to read the consumers' pulse and their changing tastes, Sharma sensed how mobile handset became a real status symbol for the youngsters and was instrumental in launching silkier handset in the Indian market. Not only this, he also ensured that they are instant hits. Sharma joined Nokia India in May 1995 as head of marketing and went on to become MD in 2000 by dint of his sheer hard work and discreet talent. The Nokia 1100 handset, a special success case studies for Nokia, globally, happened under the leadership of this IIM Kolkata alumnus.

Not a new name in Indian marketing, Sharma before joining Nokia, also worked for more than 11 years in various companies including Reckitt Benckiser, 3M and Pepsi and wrote numerous success stories at all levels. But for Sharma, life is a continuous movement towards higher excellence. He thinks it is time to move on for bigger challenges. Soon he will be taking charge as Vice-President, Marketing, for the Asia-Pacific region. He will be part of both the global and the Asia-Pacific marketing teams. Sharma also happens to be the second executive in the Nokia India team who has been promoted for an international assignment. A few months back, Ravneet Phokela, brand marketing and CRM manager, moved to London to join Nokia's global marketing team. Surely, the sky is vast and for a man of vision and mobility like Sharma, no goal is difficult to reach out.